In case you haven’t heard… something new is taking shape in Sonoma from your friends at the girl & the fig. A space built around food, art, and community—familiar in spirit, new in form. Later this spring / early summer, we open Dead Letter and PROTO.logue DIGITAL. From 1896 to 1910, the building served as one of Sonoma’s early post offices. A place of exchange—messages sent, received, and sometimes lost.Over time, many have passed through these walls, each leaving somethi

Fei-Fei Li, Holly Herndon and Mat Dryhurst SOURCE: The Museum of Modern Art Artificial intelligence is no longer just a technical breakthrough—it’s a civilizational moment, and artists are asking crucial questions about its implications.

Ten years ago, somewhere in Las Vegas, after seeing Cher live, I stood in front of a repurposed cigarette machine that wasn’t selling cigarettes at all—it was selling art. Source: ArToMaT Tiny, handmade artworks. Unexpected. Affordable. Democratic. Slightly rebellious. It was my first encounter with ArToMaT® , and I’ve been quietly obsessed ever since. For years I wanted one for our spaces, but logistics and square footage always stood in the way. When we began designing Prot

2025 was pretty hectic, but I have a feeling 2026 is going to be even crazier, especially in the next six months. We've been secretly working on something new, and I can share a bit about what's got me excited. The rest will unfold gradually, so make sure to keep up with us on Instagram or Twitter. PROTO.logue — Opening Spring 2026 Exhibition One: COLLECTED + CREATED Prologue PROTO.logue begins where most stories end: at the moment of discovery. Four years ago, before I under